The Power of Black & White in Adobe Lightroom & Beyond (A Masterclass) by Piet Van den Eynde is an exceptional course on creating black and white photographs in Adobe Lightroom. For the emerging photographer, digital black and white seems like it’s simply a mouse-click away but the process to create exceptional monochrome images requires a systematic and knowledgeable approach to colour conversion and post-production editing. [click to continue…]
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The Evocative Image by Andrew S. Gibson is the newest ebook to be added to the Craft & Vision library.
This inspiring ebook is an introduction to the processes and techniques specific to making photographs that express what we feel. With great examples, creative exercises, and insightful comments Gibson offers up his unique perspective on how he injects mood and atmosphere into his photographs.
Where our hope for a photograph is to communicate more than just information, but to create impact and an emotional response, an understanding of some of the tools to create mood is essential. This ebook discusses interpretation, golden hour, blue hour, low light, wide apertures, long lenses, and other technical considerations that have an aesthetic effect on the mood of the photograph. By taking our creative input into consideration we’ll be better prepared to capture the extraordinary in the ordinary; we’ll be “making” photographs instead of simply “taking” photos. The Evocative Image is Andrew Gibson’s 4th Craft & Vision title.
The Evocative Image: A Photographer’s Guide to Capturing Mood is available now as a downloadable PDF for just $5USD.
Special Offer on PDFs
For the first five days only, if you use the promotional code EVOCATIVE4 when you checkout, you can have the PDF version of The Evocative Image for only $4 OR use the code EVOCATIVE20 to get 20% off when you buy 5 or more PDF ebooks from the Craft & Vision collection. So, if you’d like to purchase ANY of these eBooks, please click here! These codes expire at 11:59pm PST February 28, 2026.
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Winter in the Canadian Rockies by Darwin Wiggett is the newest ebook to the Craft & Vision library and the latest in the Print & Process series. Darwin captures the spirit of Canada’s most striking mountain range in this monograph of breath-taking landscapes. Photographers of all levels, and geographic persuasion, will find inspiration and insight in this beautiful body of work, and the accompanying discussions, that spans nearly 3 decades.
Darwin discusses in detail the joys and difficulties of working in the cold to capture the abstract and artistic beauty of this magical place. What could be better during these winter months than a great photographer and teacher like Darwin sharing his warm fondness for the coolness of winter?
Winter in the Canadian Rockies – Print & Process is available now as a downloadable PDF for just $5USD.
Special Offer on PDFs
For the first five days only, if you use the promotional code ROCKIES4 when you checkout, you can have the PDF version of Winter in the Canadian Rockies for only $4 OR use the code ROCKIES20 to get 20% off when you buy 5 or more PDF ebooks from the Craft & Vision collection. These codes expire at 11:59pm PST January 22nd, 2011. So, if you’d like to purchase ANY of these eBooks, please click here!
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Light and Land, Landscapes in the Digital Darkroom by Michael Frye is the newest ebook to the Craft & Vision library. Michael, a photographer based on the doorstep of Yosemite Nation Park, knows his stuff about inspired landscapes and the post-processing techniques that make his vision a reality. Light and Land is written specifically for people with an interest in landscapes and who want to clarify their own unique vision. Landscape work, like other specific genres, has its own challenges with respect to the digital darkroom and this ebook will be of use to anyone wanting to take their post-processing to the next level. With equal parts inspiration and instruction Michael goes step-by-step through the aesthetic judgments behind each decision, and he unpacks the principles behind the landscape-specific considerations. Michael walks you through the Lightroom-based development of 5 different images, discussing the hows and whys of each one. The principles apply equally for Lightroom as well as Aperture or Photoshop. Light and Land is crammed full of content and is available now as a downloadable PDF for just $5USD. [click to continue…]
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I love these Craft & Vision guys and especially David (who has been interviewed on LensFlare35) because they really have come up with a great model to get information out to us. Something that looks especially cool on the iPad in my little library. Anyway, the latest eBook from the group is The Vision Driven Photographer, Notes on Discovering & Refining Your Vision. It is an engaging and inspiring ebook focused on helping photographers of all levels make stronger photographs by identifying or re-discovering their photographic vision.
By clarifying the things you want to say, you’re better able to wield the tool of your expression – your camera – to create photographs that say what you want to say, and move others. Working through these insights and the accompanying creative exercises will help you uncover or re-discover your vision, first personally, then photographically. The Vision Driven Photographer is available now as a downloadable PDF for just $5 USD. [click to continue…]
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